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entrepreneurship

The ‘F’ Word

by yameer on February 17, 2009

in Business

FailureThe entrepreneur is always faced with the possibility of ‘failure’. We touched upon failure in one of my previous posts, “What does Success mean to you?“.

Regardless of their belief in their business and the value that it offers to the customers, the market will ultimately test them. However many success factors they think are present, sometimes the lack of just one factor may cause failure.

Uncertainty and risk are the oldest companions of the entrepreneur. Also, adding to the problems are the statistics of business failure that are widely reported and quite scary.

Yet failure is not a simple concept. It implies the absence of success and, like success, it can only be understood in relation to people’s goals and expectations. Failure happens when expectations are not met. It is a question of degree and (like success) means different things to different stakeholders.
The entrepreneur’s angle sees at least eight degrees of failure that can be identified based on the performance of the business and the way the entrepreneur retains control of it.

[click to continue reading…]

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For Love or Money

by rashmi on February 14, 2009

in Business

Love or MoneyEDIT: I’d like to introduce our readers to Rashmi Vaswani. Rashmi is a real-live successful entrepreneur. Rashmi founded and heads Rage Chocolatier, which produces some of the finest quality home made chocoloates at their “choclotory”. Rage has been nominated as one of the hottest startups of the year by the TATA-NEN hottest startups award. Her advice on startups and her intimate knowledge of the chocolate industry should make very engaging reading. She will be doing a series of posts for us over the next few months. Enjoy!

‘To be successful, you have to have your heart in your business, and your business in your heart’

Why do we work? Most would give you reasons on the lines of - to pay rent , to save up for that holiday, to pay credit card bills, to get my kid into a better school etc etc – all ideas with the underlying reason being money. Apart from our cricketers, or Willy Wonka, almost everyone works for the money.

Do you think that you have to choose between doing what you love and earning a living? Some might even think that putting a price tag on doing what you love might ruin the thing for you. I believe it’s quite the contrary. If you love what you do and do it well, the money will follow.

A good business for you would be to find your passions and build on the things you are passionate about to create a successful business.

Here are some things that one would have to keep in mind when you try to make what you love your business

The Bare Essentials

The essentials of any business, whether it is what you are passionate about or otherwise, would remain the same. You would need a to identify the opportunity & customer need, make a business plan, work out the financials and acquire the start up money, check what licenses and permits you would need in place, identify labour and location requirements amongst other things. These necessary preliminary requirements should be taken care of before you delve head first into what you love so that you don’t have to take a step back to get foundations into place. This should be a preliminary exercise on paper to work out if the business is a viable one.

Is Your Passion a Profitable One?

The next step after you know that the business is viable is to see if it would be profitable. Passion will only take you that far if it’s not lucrative. If you’re passionate about it, it will sustain you through recessions and bad times but not if the business proposition isn’t feasible in the least. So this would be a good time to do some research on the competition, market potential and growth prospects for your passion.

Are you making Rational Business Decisions?

A very important part of this is to be sure that your passions are not taking you too far. You shouldn’t get carried away with your passions and not be a calculative and rational business person.

If you build your passion into a business, you will never get tired of it. And even if you don’t get the initial rewards, you will still go on because after all, it is something you enjoy doing anyway regardless of whether you are earning money from it or not.

What we do for money and love are most often very different things — but if you can coalesce the two, so much the better. To make a living doing what you love, you need to invest financially and emotionally in the work you love, because together they are an unbeatable combination.

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What does ‘Success’ mean to you?

by yameer on February 10, 2009

in Business, Research

SuccessDoes success simply mean money to you? Or does it have a broader social significance?

The goal of any entrepreneur is to be successful. The possibility of success is what drives us forward and it is a measure of our achievement. It is a difficult concept to define because it is complex. It may be measured by numbers alone, but also by softer, qualitative criteria. (Wickham, P.A.  (2004) Strategic Entrepreneurship. FT Prentice Hall)

Success is something that is visible in public but also experienced at a personal level. It can be best understood in terms of four interacting aspects:

1.    Performance of the Venture
2.    People who have Expectations from the Venture
3.    The Nature of those Expectations
4.    Actual Outcomes relative to Expectations

The performance of a venture is indicated by a variety of quantitative measures. These relate to its financial performance and the place it creates for itself in the marketplace.  The indicators can also be compared to the performance of competitors. Such performance measures relate to the business or company as a whole.

However, a business is made up of individual people and it is crucial for success to be also experienced by them. If you want to be successful then first your business has to be successful. The business creates the resources which interested individuals can use to improve their lives. The individuals who have an interest in the business are its stakeholders (e.g. entrepreneur, employees, customers, suppliers, investors, society, etc.). So, the success of the venture must be considered in relation to the expectations its stakeholders have for it.

The performance of the venture as a business provides the means by which individual stakeholders can fulfill their own goals. Personal goals exist at three levels:
1. Economic - monetary rewards.
2.  Social - fulfilling relationship with other people.
3. Self-development - the achievement of personal intellect and spiritual satisfaction and growth.

Success experienced at a personal level is not complete. It is recognized by comparing actual outcomes to prior expectations. It is achieved if outcomes meet expectations and is ensured if expectations are exceeded. However, if expectations are not met than a sense of failure will emerge.

For me, success is relative. It is being able to achieve what I want to achieve in a given period of time, but failure is a big part it. I see failure as not the opposite of success but as one of the stages on the way to success - and I know this will help me achieve success, both in business and life.

Clearly success means different things to different people. You must be absolutely clear in your mind as to what success means to you. As the entrepreneur it is your responsibility to think of success for your business as a whole (not just for yourself!). Once you have a clear picture of what you want to achieve, you will be that much closer to achieving it.

Also read:

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What’s Luck got to do with it?

by yameer on February 9, 2009

in Business, Research

LuckThe ‘it‘ referred to above is business. I keep hearing about the role luck has to play in a (successful) business, but this is debatable. Some people believe that the harder you work at making your business successful, the luckier you get. One of my lecturers in college use to often say, “in business you make your own luck”.

There use to be a poster on the wall saying, “we are all born equal, after that it’s up to you” this is something I definitely disagree with. We are not all born equal. If you were born in a reasonably safe country, with all your basic needs taken care of, you have a huge advantage - you’re lucky already.

I read an interesting article about luck on “Good Luck: Create the Conditions for Success in Life & Business”.

They spoke to people who thought their lives had been blessed by good luck to try and figure out what factors they had in common. It turns out that my lecturer was right. Their research can be summarized in a single simple sentence - in business, we make our own good luck.

What did these creators of good luck have in common? How can entrepreneurs make their own good luck as they’re making their businesses successful?

The principles are summarized below:

1. Responsibility
Business owners who feel that they have had good luck also feel responsible for their own actions. When things go wrong or the outcome of any given situation is other than intended, they never point the finger of blame at external factors or other individuals. Instead, they look to themselves and ask, “What have I done for this to occur?” Then they act accordingly to solve the problem.

2. Learning from Mistakes
Creators of good luck don’t see a mistake as a failure. Instead, a mistake is an opportunity for learning. Thomas Edison is the classic example. More than 1,000 attempts to invent the first long-lasting electric light bulb led to bulbs that only stayed lit for a few minutes. One of Edison’s colleagues asked him, “Mr. Edison, don’t you feel you are a failure?” Lacking any sense of vanity, he answered, “Not at all. Now, I definitely know more than a thousand ways how NOT to make a light bulb.”

Sure enough, just a few days later, he turned his inspiration into a practical concept. Did you know that the very first light bulb was invented by Sir Joseph Wilson Swan, who demonstrated the theoretical concept but gave up trying to develop a practical application after only three attempts. By contrast, Edison made his own good luck and designed a working light bulb.

3. Perseverance
Creators of good luck don’t give up or postpone. When a problem or situation arises, they act immediately to either solve it without delay, delegate, or forget about it.

These business people don’t carry a list of “things to do” in their brain. Instead, they resolve problems and situations as quickly as possible. This enables their energy to be fully focused on their work and avoid conscious or unconscious distractions, which only generate inefficiency.

4. Confidence
The most powerful principle is often the most overlooked. Confidence is divided into two parts: confidence in yourself and confidence in others.

Confidence in yourself is essential, and those who create their own good luck have high degrees of assertiveness and self-esteem. They keep to their purpose, persevere, and work to create the conditions that ultimately help them achieve success. Also, they are great visionaries. They use their imaginations to form mental images of their goals.

Closely linked to assertiveness and self-esteem is trust in others and respect for them, seeing other people as major sources of opportunity. This doesn’t mean that one must be naive and trust just anyone. Instead, it is the ability of seeing others as sources of opportunity for achievement.

5. Cooperation
Synergy is key. Trust in others leads to a solid network of work colleagues and friends, which, in turn, provides more resources to carry out projects than if they were managed alone. Think cooperation rather than competitiveness. At the most basic level, any project or undertaking takes place in the context of the broader group, and everyone should have the chance to emerge a winner.

As we have seen, whether or not one can create good luck basically depends on an attitude towards oneself, towards others, and towards life. It is also tied to the perception that the individual is much more of a cause than an effect. And above all, to the realization that one must make oneself the creator of the conditions that promote success and the achievement of specific, visualized goals.

We think of the kind of luck that wins lotteries as random. It can be favorable or not, but it is always occasional, brief, and impermanent. We have found that of the people who have won big sweepstakes prizes, many lose everything they gained, typically within four to seven years of hitting the jackpot. Also, their relationships with family, friends, and colleagues often suffer.

However, those who create their own good luck owe success only to themselves and their own initiatives, not just to a random roll of the dice, they are very aware of the origins of their good fortune. Moreover, having seen it work before, they know how to repeat it.

The problem is that we often seem to forget old principles based on common sense, which basically say that we must work, be aware of our actions, and take responsibility for correcting them when the need arises. The person who grasps that wisdom is lucky indeed.

The above is undoubtedly thought provoking. I do believe that luck has a lot to do with being successful in business, but I’m still not convinced if we make our own luck in business. Feels like we’ve just scratched the surface on this one. Until next time - Good Luck!

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Warren Buffett’s Secrets to Success

February 7, 2009

He is the richest man in the world! He is also the world’s most respected investor and rightly so, his estimated net worth is $62 billion…Yes, it’s ok to say WOW! He is a man that I greatly admire. Not for his wealth but for his simplicity and pure business genius.
Warren Buffett’s mantra on value [...]

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Spotting the Right Opportunity

February 6, 2009

“In the middle of every difficulty lies opportunity.” Albert Einstein
One of the most popular words in the business dictionary is opportunity. We are always searching for or waiting for or wanting the right opportunity.
An opportunity is not an illusion. It is the chance to do something in a way which is both different [...]

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Who will finance your ‘Great Idea’?

February 4, 2009

In my previous post, “Business Plan: The Core of Entrepreneurship” I wrote about how you should start making a business plan to sell any business idea that you have. And if you’re selling, somebody will have to buy it or in other words finance it.
Getting a new venture financed can prove to be quite a [...]

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Business Plan: The Core of Entrepreneurship

February 3, 2009

Eureka! You’ve got this great business idea. The next iPod or whatever and it’s going to be bigger and better, you are going to be rich and famous…OK! STOP dreaming! And start working on the first thing that you’ll need to sell this ‘great idea’ - THE BUSINESS PLAN!
This one is a logical follow up [...]

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Are you an Entrepreneur?

February 1, 2009

In today’s business world the concept of ‘the entrepreneur’ is very popular and highly misunderstood. I had studied this concept at Regent’s Business School London a few years ago and would like to share my thoughts with you.
An entrepreneur, quite simply, is an individual who owns and operates their own business, assuming the responsibility, risk [...]

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